Make Your Members Your Valentine This Year

Make Your Members Your Valentine This Year

As we celebrate Valentine’s Day this year, Emily Claus reminds credit unions why it’s important to let your members know you’re thinking about them and how you can make their day a little sweeter.

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Top 10 CUSO Magazine Articles of 2023

Top 10 CUSO Magazine Articles of 2023

As we move into 2024, the CUSO Magazine team took a moment to reflect on 2023 by sharing the most widely read articles of the year.

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Credit Unions Keep Communities Merry and Bright this Holiday Season

Credit Unions Keep Communities Merry and Bright this Holiday Season

With the holiday season upon us, Emily Claus provides easy yet impactful ways for credit unions to give back to their communities and shares a few examples of the ways credit unions are going above and beyond.

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I Love My Credit Union Day Celebrates A Triumphant Third Year

I Love My Credit Union Day Celebrates A Triumphant Third Year

The third annual I Love My Credit Union Day, a worldwide social media blitz meant to spread awareness and appreciation for the industry, was a resounding success, reports Emily Claus, with over one thousand credit unions and organizations getting involved in the festivities.

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Managing Social Media During a Core Conversion

Managing Social Media During a Core Conversion

When planning a core conversion, the list of things to do can feel never ending, but managing social media should be a priority for credit unions, says Melissa Hammel. Hammel offers advice on how to best create a social media strategy in the weeks leading up to the conversion.

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My Credit Union Experience: How Are You Bringing Young Members To Your Credit Union?

My Credit Union Experience: How Are You Bringing Young Members To Your Credit Union?

Kyle Karnes offers a few quick and easy suggestions for marketing your credit union to younger audiences and build the trust they have in the credit union.

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How to Effectively Use Social Media to Support Financial Literacy

How to Effectively Use Social Media to Support Financial Literacy

If your financial literacy efforts are limited to your branch and your website, your credit union is missing out on one of its greatest tools: social media. Vivian Colligan offers insight on how to properly take advantage of these platforms and become a reliable source of education for members and potential members alike.

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Democrats Want to Address Social Media Risks to Financial System

Democrats Want to Address Social Media Risks to Financial System

Following the failure of Silicon Valley Bank and Signature Bank, Democrats are questioning the impact social media might have had on the event and what user trends might have been capable of predicting.

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Achieving Your Goals as a Team Part 2: Brand Champions

Achieving Your Goals as a Team Part 2: Brand Champions

In the follow-up to his article on marketing goals, Andrew Macmillan discusses your team’s brand champions, how to identify them, and how to connect with them.

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Achieving Your Goals as a Team Part One

Achieving Your Goals as a Team Part One

In part one of his two-part series, Andrew MacMillan discusses the importance of brand recognition and understanding in cultivating an effective marketing strategy for your credit union.

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