How TikTok Conquered Financial Literacy (And How You Can Too)
As credit unions work to figure out the best way to provide financial literacy education to their members, Emily Claus shares where exactly those members are already getting their information, why it works for them, and why its time for credit unions to join in.
Marketing Cybersecurity to Your Members
As we wrap up Cybersecurity Month, Peter Meyers reminds credit unions the event’s focus should not be limited to the credit union’s cybersecurity but the members’ as well. How are you educating them and promoting them to safeguard their information?
Unlocking the Potential of Your Credit Union: The Benefits of Outsourcing Marketing
If your looking to spice up your credit union’s marketing strategy, marketing expert Bo McDonald suggests enlisting the help of a professional marketing agency to bring in a fresh perspective.
Make Your Members Your Valentine This Year
As we celebrate Valentine’s Day this year, Emily Claus reminds credit unions why it’s important to let your members know you’re thinking about them and how you can make their day a little sweeter.
Top 10 CUSO Magazine Articles of 2023
As we move into 2024, the CUSO Magazine team took a moment to reflect on 2023 by sharing the most widely read articles of the year.
Credit Unions Keep Communities Merry and Bright this Holiday Season
With the holiday season upon us, Emily Claus provides easy yet impactful ways for credit unions to give back to their communities and shares a few examples of the ways credit unions are going above and beyond.
I Love My Credit Union Day Celebrates A Triumphant Third Year
The third annual I Love My Credit Union Day, a worldwide social media blitz meant to spread awareness and appreciation for the industry, was a resounding success, reports Emily Claus, with over one thousand credit unions and organizations getting involved in the festivities.
Managing Social Media During a Core Conversion
When planning a core conversion, the list of things to do can feel never ending, but managing social media should be a priority for credit unions, says Melissa Hammel. Hammel offers advice on how to best create a social media strategy in the weeks leading up to the conversion.
My Credit Union Experience: How Are You Bringing Young Members To Your Credit Union?
Kyle Karnes offers a few quick and easy suggestions for marketing your credit union to younger audiences and build the trust they have in the credit union.
How to Effectively Use Social Media to Support Financial Literacy
If your financial literacy efforts are limited to your branch and your website, your credit union is missing out on one of its greatest tools: social media. Vivian Colligan offers insight on how to properly take advantage of these platforms and become a reliable source of education for members and potential members alike.
