Building a Data-Centric Organization

Building a Data-Centric Organization

Is your credit union ready to take the plunge into data analytics? Thomas Hull has some ideas to get you started and discover your data guru.

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Pruning the Membership Tree

Pruning the Membership Tree

Not all growth is beneficial, and not all members are good for the credit union, argues data analyst George Hopper. But how best can you prune your membership tree without cutting off the wrong branches?

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Are You Paying Yourself First?

Are You Paying Yourself First?

Staying on top of today can feel like the priority, but what about planning for tomorrow? Thomas Hull explains why you should be using data today to be ready for tomorrow.

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Should We Shift Our Focus to Agile Data?

Should We Shift Our Focus to Agile Data?

Keegan Daniel reflects on the concept of agile data and how it might be more useful to credit unions than standard data collection and analysis.

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Tools Won’t Do the Thinking for You

Tools Won’t Do the Thinking for You

Data Analyst Sarah Ashby explains that while data tools won’t magically produce solutions for your credit union, they will open doors that allow you to dive deeper, ask more questions, and make use of your data.

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How You Can Use Google Analytics to Write Better Blogs for Your Credit Union

How You Can Use Google Analytics to Write Better Blogs for Your Credit Union

Casey Smith discusses how your credit union can take advantage of Google Analytics to write content specific to your members and their needs.

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Can We Use Loan Applications as a Barometer of Success?

Can We Use Loan Applications as a Barometer of Success?

Can examining the changes in the number of loan applications a credit union receives be a prediction of success or failure? Josh Peacock thinks so, and he’s here to explain why.

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The Steps for Cross Sales Success

The Steps for Cross Sales Success

Suggesting products and services to members doesn’t need to be a daunting task. BlueOx Credit Union’s Deb Slavens gives the steps necessary to create a repeatable program for cross sales success.

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Twelve Mini Data Projects to Optimize Your Credit Union

Twelve Mini Data Projects to Optimize Your Credit Union

BlueOx Credit Union Data Analytics Specialist George Hopper knows that data can get away from you without regular clean up. He offers twelve mini projects to ensure your credit union isn’t sweeping potential messes under the rug.

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When Will You Need Data-Driven Strategies?

When Will You Need Data-Driven Strategies?

Your credit union may not have a critical need for a data analyst right now, but should you really wait until race day to start working with data-driven strategies? Thomas Hull argues why you should get your credit union off the couch and start data training.

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