The Pitfalls of Polish
High-quality graphics and copywriting can be effective marketing tools, but they can also alienate your audience and hurt your brand. Travis Root shares how to avoid some common mistakes.
Eleven More Things for Credit Unions to Think About in 2021 and Beyond
In part two of her series on things credit unions need to be thinking about in the coming years, Emily Claus covers business continuity, the slow death of the checking account, and everything in between.
A Tale of Two Credit Unions: One Member’s Experience in 2020
In response to last week’s article on things credit unions should focus on in 2021, Dawn Moore shares a story of two credit unions and how one excelled in member service during the pandemic while the other sat in silence.
Ten Things for Credit Unions to Think About in 2021 and Beyond
2020 shook up the industry and its future trends all in one go. So what should credit unions focus on now? Emily Claus shares her input on Frank Diekmann’s list for ten things credit unions need to be focusing on in the coming years, as well as sharing ways credit unions can get started.
How Internet Retailing Improves the Communication and Sales Process
Lead Developer of E-Commerce Keegan Krajniak discusses how internet retailing—when used effectively—will help your credit union not only with sales, but with streamlining communication.
Google Search Console: How to Use Your Free Data
Looking for ways to improve your website’s traffic? Casey Smith explains how the Google Search Console’s free data will let you do just that.
Five Things Your Designer Will Always Ask For
Getting ready to work with a designer? Travis Root wants to make sure you have all the materials you’ll need to make the process as smooth as possible, and give your designer a little help.
Design and Accessibility Go Hand in Hand
Megan Tenbusch and Susanna Wojtkowiak discuss website accessibility within design, how the two work hand in hand, and what steps you should be taking to make sure your website is both visually appealing and accessible.
Credit Unions vs. FinTechs: Competition or a Learning Opportunity?
After attending CO-OP Financial Service’s THINK event, Emily Claus debates the rising popularity of FinTech companies, their business models, and what threat they might pose to credit unions.
Actionable Instagram Marketing Tips for Your Credit Union
Need to freshen up your credit union’s social media accounts? Don’t have them to begin with? That’s okay, Casey Smith has you covered with great tips to get your credit union’s Instagram going.
