Would Members Say This About Your AI Chat Service?

Would Members Say This About Your AI Chat Service?

In the age of AI everything, Chip Filson issues a reminder to credit unions’ distinguishing factor is strong member service provided through genuine human connection.

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Signs Your Website Needs a Refresh

Signs Your Website Needs a Refresh

Web Developer Sam Lechenet shares the surefire warning signs that your credit union website is in desperate need of a new coat of paint, some back-end fixes, or an improved user experience and why putting off those improvements may cost you members.

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Less Artificial, More Intelligent

Less Artificial, More Intelligent

In the overwhelming world of AI technology, chatbots are usually top of the list for credit unions to take on. But not all chatbots are made equal, nor do they offer the same outcomes and member experience. Ellis Stefanovsky provides insight into the world of AI chatbots and which type credit unions should be adopting for hand-tailored member support.

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The Power of Tradition: The Lesson of Longevity

The Power of Tradition: The Lesson of Longevity

Chip Filson compares the success and longevity of traditional, family-run businesses in comparison to often short life of modern ones, and asks if credit unions fall into the former or the latter.

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The Power of a Cooperative Partner

The Power of a Cooperative Partner

Credit unions are eager to tote their cooperative difference, but not quite as quick to endorse it themselves. CU*Answers CEO Geoff Johnson calls on credit unions to examine why they turn away from cooperative partners in favor of for-profit companies that do nothing to bolster the cooperative movement.

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Public Hearings to Correct the Merger Free-for-All

Public Hearings to Correct the Merger Free-for-All

Amidst a wave of mergers and little-to-no-information provided to members, Chip Filson calls for the creation of public hearings as a part of the merger approval process, to both enhance accountability and transparency by the credit union and encourage member participation.

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Legacy In Action: How the Credit Union Movement Shapes Us and How We Shape It

Legacy In Action: How the Credit Union Movement Shapes Us and How We Shape It

As Credit Union History Month continues, Julie Gessner asks credit unions to take a moment to reflect on their own history and ponder the legacy they are leaving behind and how it may impact the credit union movement.

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A Past and Present Story to Make Every Credit Union Member Proud

A Past and Present Story to Make Every Credit Union Member Proud

Continuing Credit Union History Month, Chip Filson reflects back on Latino Community Credit Union’s example on how credit unions should lead with a passion for cooperative movement at heart.

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A Beginner’s Guide for Virtual Trainers

A Beginner’s Guide for Virtual Trainers

Hosting a virtual training webinar can feel like an entirely different beast from hosting one in person. Thankfully, education and training expert Kasey Olchowski has created a beginner’s guide to ensure your training session goes off without a hitch.

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A Conversation About the Times

A Conversation About the Times

Chip Filson shares the outcome of a long conversation with a credit union CEO on the industry shift from member-focused organizations to growth-driven ones, and how the industry can start shifting back toward its cooperative foundation.

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