Celebrating Business Continuity Awareness Day
As his CUSO gears up to celebrate its annual Business Continuity Awareness Day, Patrick Schumaker reflects on the importance of business continuity, its role in any organization, and why your credit union should get involved in the festivities.
Call Federal, 60 Years Young and Still Run with Passion
Chip Filson shares the story of how one credit union started over sixty years ago, and why the credit unions has stuck firm to its goal of providing “passionately local banking.”
Connecting Personally and Authentically With Members
Credit unions are meant to have a genuine care for their members and communities, but too often, that whittles down to nothing more than a marketing tactic. Emily Claus discusses how to balance the need for growth and digital methods with building a personal connection.
Rating Examiners for a Stronger Cooperative System
While private businesses have incorporated user reviews to improve satisfaction, but few such examples exist between governor and governed. Chip Filson argues why credit unions needs a way to review examiners to improve the system.
Rebranding Your Credit Union: Is the Juice Worth the Squeeze?
Rebranding your credit union can sound appealing, but are you ready for it? We asked credit unions CEOs why their respective credit unions rebranded in the last decade and whether it has been a positive change.
A Jubilee Event
Read more at chipfilson.com “Forgive us our debts, as we forgive our debtors.” We say these words in the Lord’s prayer. Where have we seen this ever done in “real” life? Society, especially market-based ones, do not practice debt forgiveness. Capitalism is built on finance, i.e. all kinds of debt—corporate,...
Giving to Get Back: Expanding Your Card Programs
If you’re hoping to get more out of your plastics program, Heather French suggests giving to get back. A rewards program might be what you need to find your way to the top of your members’ wallets.
Subdebt: The Fastest Growing Balance Sheet Account for Credit Unions
As more and more credit unions take on sub-debt, Chip Filson ponders the incentive behind acquiring such debt, what risks come along with it, and how these accounts will play out in the long term.
FOMO Business Decisions
In the age where good things go quickly and buyers need to act fast to get what they want, Chip Filson cautions credit unions from falling into the habit of purchasing banks out of FOMO instead of member focus.
Is Life-Stage Tracking Worth It?
In the age of limitless data possibilities and shifting lifestyles, are the traditional, clear-cut life stages an effective tool for determining member needs? Or should credit unions try alternative approaches that, while less defined, are more accurate? Emily Claus argues the latter.
