Keeping Emails Clear, Concise, and Eye-Catching
Much like you, your members receive numerous emails everyday, and it can be difficult for emails to not get lost in the shuffle. Thankfully, Andrew Macmillan has the inside scoop on how to make your emails stand out and get noticed.
Pick Up the Phone! – The Importance of Calling Your Members
When was the last time you called your members? In an age of social media and internet communications, Jason Conrad proves that connecting over the phone is still important to member services.
Effective Approaches for Online Retailing
Julie Gessner sits down with Web Application Developer, Keegan Krajniak, to discuss methods on how credit unions can stay current when it comes to online banking and retailing.
The Myth of the Best Day to Send Out Emails
When’s the best day to send out emails to subscribers? Tuesday? Thursday? (Friday if you’re CUSO Magazine?) A communications coordinator dives into the dilemma of knowing when’s the best time to reach your members.
Forget the Glitz and Glam – a Fresh Website Doesn’t Need to Break Your Budget
Avoid the lure of glamorous and expensive new websites! The key to a great credit union website is not the money you put into it, but the message you deliver. Read Marketing Manager Peter Meyers’ input on what to consider when shopping for websites.
Get to Know Peter Meyers, CU*Answers Marketing Manager
Get to know Peter Meyers, marketing manager for CU*Answers. We sat down with him and asked him about the work the marketing team does for both credit unions and the CUSO, getting the word out on products and services.
