Five Key Tools to Marketing Engagement
There’s no get-rich-quick-scheme for driving marketing engagement, says Peter Meyers. But with these five tools and a commitment to long term success, any credit union can increase authentic member interactions.
Email is Out of Control
The constant, never-ending flood of emails most people receive these days often leads to things getting lost in the chaos. Thankfully, Amber Overla offers advice on how to keep your inbox clear and restructure your email patterns.
Communication is a Data Analyst’s Most Important Soft Skill
When it comes to data analytics, analyst Sarah Ashby argues that no skill is more essential to have than the ability to effectively communicate the process and findings to both experts and laymen alike.
Make Mastering a Communication Style Your New Year’s Resolution
Come January 1st, it’s normal to consider whether to commit to some New Year’s resolutions. Julie Gessner has a suggestion: master an understanding of the communications styles to improve your interactions with others.
Transparency and Trust Go Hand-in-Hand
A transparent organization engenders trust suggests Andrew Macmillan. What is your organization sharing with members and staff to earn their loyalty?
A Tale of Two Credit Unions: One Member’s Experience in 2020
In response to last week’s article on things credit unions should focus on in 2021, Dawn Moore shares a story of two credit unions and how one excelled in member service during the pandemic while the other sat in silence.
How Internet Retailing Improves the Communication and Sales Process
Lead Developer of E-Commerce Keegan Krajniak discusses how internet retailing—when used effectively—will help your credit union not only with sales, but with streamlining communication.
From Manager to Virtual Manager: Methods for Staying in Contact with Your Team
While many of us are getting ready to return to our offices and desks, others are seeing work from home turn into a completely virtual position now and in the future. Whether in different offices or remote, how can managers help their teams in a virtual environment in the long term? Kasey Hawkins has a few ideas.
Read This Not That: Tips for Capturing Your Reader’s Attention
When it comes to sending out emails, whether to members or staff, it may seem pretty straightforward. But if you want to really capture your readers attention, there are some steps you can take improve your communication quality. Andrew Macmillan has the good stuff.
The Importance of Email Testing
There are numerous ways to share information with your members, but email is by far the most effective and widely used. Victoria Thornton shares some best practices for sending mass marketing emails, and why its essential to test before you send.
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