Make It Or Break It: How to Use Charts to Communicate Your Message
When attempting to convey data through charts, using the right form and medium is essential to effective communication. Mike Warren is here to help guide you to the right format and make your presentation a success.
Get Connected with Marketing Content Manager, Esteban Camargo
CUSO Magazine sat down with Esteban Camargo, Manager of Communications and Content Marketing for CU*Answers to learn more about his role in the organization and how he assists credit unions.
Solving the Millennial “Problem”
Millennials (and now Gen Z) have become the boogeymen of credit union marketing. Esteban Camargo suggests that the solution to the “problem” might mean credit unions need to take a tougher look at themselves first.
Web Design: Let’s Get Down to the Nitty Gritty
While it’s important to consider the whole picture when planning out a website, designer Travis Root warns to not let focusing on the whole picture be an excuse to avoid diving into the nitty gritty.
The Keys to a Successful Member Onboarding Process
How is your credit union welcoming new members? What processes do you have set up? Victoria Thornton urges credit unions to reach out regularly through a number of channels to update and inform new members.
Read This Not That: Tips for Capturing Your Reader’s Attention
When it comes to sending out emails, whether to members or staff, it may seem pretty straightforward. But if you want to really capture your readers attention, there are some steps you can take improve your communication quality. Andrew Macmillan has the good stuff.
Don’t Let Your Marketing and Design Be Afterthoughts
As Marketing Administrator Megan Tenbusch knows, branding, marketing, and design can make or break your credit union. Thankfully, she has some tips and advice for getting the most out of your efforts.
Now is the Time to Invest in Your Website
Web Developer Kurt Hansen lays out the reasons why your credit union’s website, if designed properly, is your most powerful and essential tool in a COVID-19 world.
Building a Corporate Brand Through Personal Branding
In the second installment of her series on branding, Julie Gessner dives into the relationship between personal and corporate brands and how developing one can set the foundation for the other.