When it comes to data analytics, analyst Sarah Ashby argues that no skill is more essential to have than the ability to effectively communicate the process and findings to both experts and laymen alike.
Does data run lawless in your credit union or does it operate under a set of strict guidelines? Data analyst Sarah Ashby argues that without strong governance, our data becomes chaos and makes it nearly impossible to yield successful results.
Don’t wait for a member to close their account before reaching out and engaging, says data analyst Sarah Ashby. The time to reach out is now, and your data can help you figure out where to start.
Data analyst Sarah Ashby warns against getting lost in the aesthetics of data presentation, which can often overshadow or even hinder the true point the data is meant to convey.
When starting a marketing campaign, it can be difficult to know which of your members and how many to contact. Sarah Ashby covers things to consider when creating your list and what will make your campaign the most successful.
Data analyst Sarah Ashby stresses the importance of asking questions and taking action on your data, not just collecting it for the sake of knowledge.