Five Reasons Your Marketing Isn’t Working and What to do About It

Five Reasons Your Marketing Isn’t Working and What to do About It

If your marketing efforts aren’t producing the results you’re looking for, it can be tempting to throw money at the problem and hope the outcome improves. Bo McDonald, President and CEO of Your Marketing Co, explains why your marketing efforts may not be broken, just in need of some tweaking.

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Resumes Almost Always Lie: How to Identify the Right Talent and Interview Through the Façade

Resumes Almost Always Lie: How to Identify the Right Talent and Interview Through the Façade

No resume is a completely accurate representation of a candidate, they are curated and often exaggerated snapshots of what the applicant wants you to see. Phil Bacalia offers advice on how to find the true person beneath the resume jargon and determine the best candidate for the position.

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Leadership Topics: The Secret of Employee Empowerment

Leadership Topics: The Secret of Employee Empowerment

Empowering your employees is essential to creating a positive work environment and improving your business. But how do you go about cultivating an atmosphere of empowerment? Alycia Meyers weighs in.

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Get to Know Ashley Melder of Lender*VP

Get to Know Ashley Melder of Lender*VP

Get to know Lender*VP’s new Vice President of Professional Services, Ashley Melder, as she sits down with CUSO Magazine to discuss her experience, her role in Lender*VP, and how she and her team help credit unions daily. 

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How to Manage Employees in Tech-Based Roles When You Aren’t

How to Manage Employees in Tech-Based Roles When You Aren’t

Being a manager requires keeping up with all your employees and their work. But what do you do when tasked with managing an employee whose work you don’t understand? Sarah Sweet provides insight on managing IT by focusing on the person, not the task.

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A Compensation Revolution Started by a CEO

A Compensation Revolution Started by a CEO

Chip Filson ponders the idea of reinventing employee pay, starting not by analyzing minimum wage, but with the CEO’s pay.

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Restoring the Balance: Taking Personal Time in Today’s Market

Restoring the Balance: Taking Personal Time in Today’s Market

Work-life balance is a buzzword that many businesses claim to prioritize today, but actually doing so is something different altogether. Jerry Collins explains some factors that may be upsetting the balance at your credit union and how you can work to improve these.

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How to Build a Happy Workforce

How to Build a Happy Workforce

While there is no one-size-fits-all solution to making your employees happy, Amber Overla provides some great places to start along with a few ways to show your staff they’re appreciated.

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Eight Steps to Make Your Credit Union a Stress-Free Work Environment

Eight Steps to Make Your Credit Union a Stress-Free Work Environment

Employees are only as good as the environment in which they work. HR expert Amber Overla shares some ways to improve the work environment to get more out of your teams.

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Success by Sharing

Success by Sharing

Sharing is the name of the game when it comes to credit unions. So how did two credit unions find new ways to share and cut costs? Ed Jesionowski tells all.

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