Would You Like Some Catsup? A Journey in Customer Service Excellence
Julie Gessner tackles the importance of good customer service and brick and mortar stores in a tale of credit unions, wayward road trips, and a need for some catsup.
High Level Decision-Makers, Transparency, and Operating in the Weeds
When it comes to data analytics, how do you know when to dive into the details and when to take a step back? Josh Peacock is here to help you decide what is going to be most beneficial for you and your credit union, and how to not get lost in the weeds.
The Math and Mysteries Behind Credit Unions
Math can be tricky. Good thing we have NACUSO’s Denise Wymore here to help cover some of the more perplexing numbers behind credit union’s market share, members, and future growth.
We Need Paper Receipts Like We Need Plastic Straws
Why do we get straws by default when we don’t always use them? Why are we still printing receipts when the majority end up in the trash? Bob Anderson opines on our practice of printing receipts for everything, and why we should stop this practice in a time of digital solutions.
Harnessing the Power of Cooperation and Collaboration
CU*Answers CEO Randy Karnes discusses the power of harnessing the power of collaboration and cooperation, and why it needs to be approached as an effective business design for win-win outcomes.
Recapping the June NCUA Board Meeting
In this new CUSO Magazine series, Vic Pantea recaps the NCUA’s board meetings, giving his spin on the topics discussed and thoughts on decisions made by the board members.
Managing Third-Party Projects – You’re Probably the Pig!
When arranging a project between third-parties, who’s in charge of ensuring your goals are met? If you’ve ever had a project not go the way you hoped, you may not have realized that you were the project manager!
Why Should We Do Our Best to Change the NCUA Board Member Selection Approach?
In this op-ed originally appearing in Tell Me Why I’m Wrong, Randy Karnes explains why CUSOs need to step up and take a bigger role in the NCUA board member selection process for the sake of the industry at large.
Are Credit Unions Afraid to Do Market Research with Their Members?
“Don’t tell my members about how they can do that. They might start getting ideas!” Why do credit unions treat free to use products and features as something to hide from their members? Why not use that member curiosity to reconsider strategy? Dawn Moore, an investigation.
“I’m Not Your Daughter”, and Other Stupid Things You’re Doing
Is a generational approach to marketing the wrong way to approach your members. In so many words… Yes. Xtend CEO Liz Winninger explains why a blanket approach to marketing generations, which themselves contain wide ranges of ages, is a fool’s errand.
