Does Your Credit Union Have the Right Marketing Budget?
Everyone is in search of the perfect budget for their credit union’s marketing, the one number that will make all their marketing a great success. But while there is no one-size solution, Bo McDonald offers practical advice for finding what budget works best for your credit union.
Don’t Let New Technology Determine Your Strategy
John Beauchamp urges credit unions not to invest in new technology for the sake of being trendy and to remember that technology is meant to support a credit union’s strategy, not dictate it
How Credit Unions Can Maximize Auto Loan Growth with Vehicle Protection Offerings
As auto industry sees increasing interest rates and rising used car sales, Mark Edmundson urges credit unions to reconsider their current strategy and offer asset protection to their members for the benefit of both the member and the credit union.
Slow Down to Speed Up
When taking on a new project, we often get all too excited to speed ahead toward the finish line. But without knowing where we’re going, speed hinders progress, argues Mike Warren.
Pruning the Membership Tree
Not all growth is beneficial, and not all members are good for the credit union, argues data analyst George Hopper. But how best can you prune your membership tree without cutting off the wrong branches?
Don’t Let Your Process Documentation Fall by the Wayside
Every member of your team is a link in your organization’s chain. Losing a team member means a break in the chain where both information and processes are lost. This is why, Brendan Lindsey argues, it is critical for everyone in your organization to document their processes.
Beware of Ideas That Are Not Your Business
John Beauchamp urges credit unions not to be blinded by flashy ideas and technologies that bring nothing to the business—or their members—except glitz and glamor.
Writing for the Web: Make Your Words Count
Writing for the web takes some getting used to, especially if you’ve never done it before. Good thing Alycia Meyers has some tips on how to make your article clear, concise, and easy for readers to navigate.
From Manager to Virtual Manager: Methods for Staying in Contact with Your Team
While many of us are getting ready to return to our offices and desks, others are seeing work from home turn into a completely virtual position now and in the future. Whether in different offices or remote, how can managers help their teams in a virtual environment in the long term? Kasey Hawkins has a few ideas.
The Key to Finance Variance Reporting
What exactly goes into a good report on variances in a company’s finances? How do you make it informative but not overwhelming or dull? Thankfully, Becky Frankowski is here to share the best tips for writing one.
