Four Ways to Seize The Power of AI for Marketing
With AI making its way into just about everything these days, your marketing should not be the exception. Taylor Mahoney shares how you can use the new technology to make more engaging and reliable content.
AI Case Studies: Considerations for AI Workplace Use
With many organizations eagerly jumping on the AI bandwagon, Patrick Sickels encourages credit unions to slow down and examine the risks and emerging regulations around AI and develop strong policies and protections before taking on this developing technology.
The Phantom in Your Phone: The Rise of AI Scams
Everyone is using AI these days, including bad actors and scammers. Emily Claus explores how fraudsters are using this new technology to impersonate others, and how credit unions can educate members to spot the phantom in their phones.
Why AI Is No Longer Optional for Credit Unions
To use AI or not to use AI, that is the question credit unions are asking themselves. But with the genie out of the bottle, credit unions need to look at adopting the technology sooner rather than later, says Saeid Kian, but in a responsible and intentional way.
What Are You Going to Do With the Cost Savings in Your Contact Center?
Artificial intelligence shouldn’t take jobs, it should change them, busying itself with routine, mundane tasks and freeing up employees for more meaningful work. In the wake of this change, Rick DeLisi asks credit unions how they will reallocate their resources and reinvest in their teams.
Would Members Say This About Your AI Chat Service?
In the age of AI everything, Chip Filson issues a reminder to credit unions’ distinguishing factor is strong member service provided through genuine human connection.
Less Artificial, More Intelligent
In the overwhelming world of AI technology, chatbots are usually top of the list for credit unions to take on. But not all chatbots are made equal, nor do they offer the same outcomes and member experience. Ellis Stefanovsky provides insight into the world of AI chatbots and which type credit unions should be adopting for hand-tailored member support.
AI and Behavioral Science: Crack the Code to Member Action
Experts agree that personalization is the secret sauce to any good marketing strategy, but how do credit unions go about achieving that? Ashleigh Craven of Pocketnest shares how credit unions can leverage AI to reach a perfect level of personalization and enhance the member experience.
Credit Union Leaders: Your Robot Butler Is Reporting For Duty
As many fear AI is here to replace workers, Rick DeLisi reminds credit unions that these tools can and should be used to support and assist employees, not take over their work.
How AI Can Help Your Credit Union Uphold Financial Literacy
As we wrap up Financial Literacy Month, Jake Tyler shares how your credit union can use AI to solve unique issues facing certain members and support them in their financial education.
