What Younger Generations Want From Their Lenders
Using the lending strategies of yesterday on the generations of tomorrow is rarely going to be an effective method for your credit union, says Ashley Melder. Thankfully, she has a few tips and insights on how to get your credit union’s lending up to speed and delivered to younger members in a way they’ll engage with.
Is Life-Stage Tracking Worth It?
In the age of limitless data possibilities and shifting lifestyles, are the traditional, clear-cut life stages an effective tool for determining member needs? Or should credit unions try alternative approaches that, while less defined, are more accurate? Emily Claus argues the latter.
