Is Your Marketing Email Getting Lost in the Crowd?
Are you finding your marketing emails don’t seem to be getting much of a response? Follow Vivian Colligan’s advice as they delve into what standard marketing emails should have and how they should look.
The Importance of Email Testing
There are numerous ways to share information with your members, but email is by far the most effective and widely used. Victoria Thornton shares some best practices for sending mass marketing emails, and why its essential to test before you send.
Keeping Emails Clear, Concise, and Eye-Catching
Much like you, your members receive numerous emails everyday, and it can be difficult for emails to not get lost in the shuffle. Thankfully, Andrew Macmillan has the inside scoop on how to make your emails stand out and get noticed.