The Credit Union’s Data-Rich, Insight-Poor Dilemma
Credit unions are constantly collecting member data, yet most of it sits unused, doing little to build a connection between the member and the credit union. Ashleigh Craven urges credit unions to take their data out of the box and use it to start meaningful conversations with members.
Making Data-Driven Recruitment Decisions
Recruitment can be challenging for any organization, but using data-driven strategies can help you find the perfect candidate without the hassle, saving both time and money, says Milinda Miller.
Tips and Tricks to Automating Data in Excel
Excel can be an extremely helpful, yet often confusing, tool. However, when it comes to data automation, learning Excel’s secrets can save you both time and resources. Tabitha Pierce shares a few tips to help you get the most out of your data and Excel.
Enjoying the Long Hike: The Life of an Analyst
Those who benefit from the work of a data analyst often see the view from the top; but the road there is long and difficult, says analyst Annalyn Hawkes. She offers advice to analysts on the efforts to reach the peak.
How You Can Use Google Analytics to Write Better Blogs for Your Credit Union
Casey Smith discusses how your credit union can take advantage of Google Analytics to write content specific to your members and their needs.
Can We Use Loan Applications as a Barometer of Success?
Can examining the changes in the number of loan applications a credit union receives be a prediction of success or failure? Josh Peacock thinks so, and he’s here to explain why.
The Steps for Cross Sales Success
Suggesting products and services to members doesn’t need to be a daunting task. BlueOx Credit Union’s Deb Slavens gives the steps necessary to create a repeatable program for cross sales success.
When Will You Need Data-Driven Strategies?
Your credit union may not have a critical need for a data analyst right now, but should you really wait until race day to start working with data-driven strategies? Thomas Hull argues why you should get your credit union off the couch and start data training.
I’ve Just Started a Marketing Campaign, Who Should I Contact?
When starting a marketing campaign, it can be difficult to know which of your members and how many to contact. Sarah Ashby covers things to consider when creating your list and what will make your campaign the most successful.
Your Vital Credit Union: Creating a Legacy Credit Union in a Fintech Marketplace
With limitless options in an ever-growing marketplace, how do you make sure your credit union is the financial institution your members turn to? Leo Vaulin discusses how your credit union can grow with your members and stay their primary financial relationship.
