Julie Gessner makes the case for consultative services as a means to balance members’ desire for instant gratification along with great member service and connection.
In the second installment of her series on branding, Julie Gessner dives into the relationship between personal and corporate brands and how developing one can set the foundation for the other.
According to Julie Gessner, developing a personal brand is essential for growing a career and finding opportunities. In the first part of her new series, she highlights the importance of creating your own unique brand and setting yourself up for future success.
Julie Gessner tackles the importance of good customer service and brick and mortar stores in a tale of credit unions, wayward road trips, and a need for some catsup.