Vic Pantea argues that while the world may be full of third-party vendors anxious to do business with your credit union, only CUSOs offer the full benefits of being a true owner and partner.
Emily Claus shares the results of the Filene Research Institutes survey on DEI Practices and Policies including where credit unions are succeeding and where there is room for improvement.
Casey Smith discusses how your credit union can take advantage of Google Analytics to write content specific to your members and their needs.
Your credit union may not have a critical need for a data analyst right now, but should you really wait until race day to start working with data-driven strategies? Thomas Hull argues why you should get your credit union off the couch and start data training.
Keegan Daniel explains the benefits of knowing which of your members are getting dividends and which are not, and how this data can allow you to better serve both your credit union and its members.
When starting a marketing campaign, it can be difficult to know which of your members and how many to contact. Sarah Ashby covers things to consider when creating your list and what will make your campaign the most successful.
The privacy of data is becoming increasingly important by the day, and credit unions could find themselves paying a pretty penny for failing to meet regulations. Patrick Sickels reviews data privacy legislation currently on the table and discusses the potential for more.