Ditch Your SWOT and Replace it With This

Ditch Your SWOT and Replace it With This

SWOT Analyses have been considered a tried-and-true practice for strategic planning, but Bo McDonald of Your Marketing Co suggests chucking it out the window for some more accurate methods.

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Three Essentials to Great Customer Service: The Secret Ingredients of Success

Three Essentials to Great Customer Service: The Secret Ingredients of Success

Stuart Kuzik and Sky Alvarado of CU*NorthWest share their organization’s three secret ingredients to great customer service in the credit union industry and how you can incorporate them into your recipe.

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Why Learning Programming Can Be a Boon for Your Career in the Financial Industry

Why Learning Programming Can Be a Boon for Your Career in the Financial Industry

Learning the ins and outs of the programs you use everyday at the credit union can offer numerous rewards for both you, your credit union, and its members. Brendan Lindsey offers advice on how to get started and what resources are at your disposal.

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Should You Offer Rewards For Your Card Holders?

Should You Offer Rewards For Your Card Holders?

Do you offer card rewards to your members? If not, Nicole Cooper has some insight on the benefits these programs bring to both members and the credit union, and why your credit union should take advantage of those.

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What Younger Generations Want From Their Lenders

What Younger Generations Want From Their Lenders

Using the lending strategies of yesterday on the generations of tomorrow is rarely going to be an effective method for your credit union, says Ashley Melder. Thankfully, she has a few tips and insights on how to get your credit union’s lending up to speed and delivered to younger members in a way they’ll engage with.

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Supreme Court’s Rules in Favor of CFPB; Director Chopra Ramps Up Activity

Supreme Court’s Rules in Favor of CFPB; Director Chopra Ramps Up Activity

Now that the Supreme Court has found the Consumer Financial Protection Bureau’s funding mechanism constitutional, Director Rohit Chopra is revving up the agency’s engines, reports David Baumann.

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The Skill of Keeping Honest People Honest

The Skill of Keeping Honest People Honest

Chip Filson discusses the most critical aspect of leadership and how the barriers we erect reduce, but don’t eliminate temptation.

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Why Are Members Closing Accounts and Leaving Your Credit Union?

Why Are Members Closing Accounts and Leaving Your Credit Union?

When credit unions focus too heavily on getting new members in the door, they often fail to notice the old members that are getting ready to walk out it. Bo McDonald of YourMarketingCo explains how to turn your attention back to your current members and get them reinvested in the credit union.

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Supporting Real-time Payment Networks During Business Continuity Events

Supporting Real-time Payment Networks During Business Continuity Events

As we wrap up Business Continuity Week, Bob Anderson shares how you can set your credit union’s infrastructure up for success to keep critical functions such as real-time payments accessible during business continuity events.

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The Seven Layers of Cybersecurity Defense

The Seven Layers of Cybersecurity Defense

There are seven layers of defense standing between hackers and your members’ data. Brian Henderson breaks down the seven layers and how you can fortify each one to further protect your credit union.

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