Marketing Cybersecurity to Your Members
As we wrap up Cybersecurity Month, Peter Meyers reminds credit unions the event’s focus should not be limited to the credit union’s cybersecurity but the members’ as well. How are you educating them and promoting them to safeguard their information?
Five Key Tools to Marketing Engagement
There’s no get-rich-quick-scheme for driving marketing engagement, says Peter Meyers. But with these five tools and a commitment to long term success, any credit union can increase authentic member interactions.
Missing the Forest for the Trees: Today’s Website Trends
Trends are constantly changing and adapting, and website trends are no different. Marketing Manager Peter Meyers discusses some of the latest website design crazes and how you can best incorporate them into your site.
Looks Aren’t Everything: What Makes a Website Stand Out
Designer Peter Meyers urges credit unions to take a step back from the color palettes and font choices to reexamine their website’s content and find ways to inspire users to engage with their site.
Get to Know Ken Vaughn, Vice President of MTG Product Design and Business Development
CUSO Magazine sat down with the Vice President of MTG Product Design and Business Development, Ken Vaughn, to learn more about his role at CU*Answers and what the Mobile Technologies Group is all about.
Don’t Let Your Nephew Build Your Website
Marketing Manager Peter Meyers delves into the method behind designing new credit union websites, some of the common pitfalls credit unions fall into, and why you shouldn’t let your nephew take the reins.
New Year, New You, and New CU Too!
Peter Meyers says New Year’s resolutions aren’t limited to people, credit unions can have them too! Set your credit union up for a decade of progress and success by refocusing on the seven cooperative principles credit unions stand for.
How to Fix Your Marketing in Five Easy Steps
Sticking with your marketing plan can be tough when it’s not your primary responsibility at the credit union. Marketing Manager Peter Meyers is here to explain why marketing needs to become a higher priority, and how to make it easier to follow through.
Forget the Glitz and Glam – a Fresh Website Doesn’t Need to Break Your Budget
Avoid the lure of glamorous and expensive new websites! The key to a great credit union website is not the money you put into it, but the message you deliver. Read Marketing Manager Peter Meyers’ input on what to consider when shopping for websites.
