The Power of Empathy in Sales
When it comes to sales, it can be all too tempting to put the money before the member. Sales expert Nick Green provides insight on how selling with empathy builds trust and creates a member-first mentality that can lead to more cross-selling success.
Are You Selling to Members?
Cross-selling is an important aspect for credit unions, not just to promote products and services and increase revenue, but to support members in the most effective way possible. Keegan Daniel shares some ideas on how to make selling a success.
The Steps for Cross Sales Success
Suggesting products and services to members doesn’t need to be a daunting task. BlueOx Credit Union’s Deb Slavens gives the steps necessary to create a repeatable program for cross sales success.
Identifying Tools for Cross Selling Success
Melissa Fulgenzi wants to know if your core processor has the tools for cross selling and, more importantly, if you’re using them to help your members find new services and opportunities.
If Cross Selling Is a Burden, You’re Doing It Wrong
Monica Boguszewski was terrified of cross selling, until she realized the opportunity it created for her members to learn about helpful services. Now, she wants to make sure your training your staff to do the same.
